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TikTok Ads TikTok Spark Ads Video

TikTok ads that feel native and turn views into real sales.

Creator-style videos that don’t look like ads, server-side tracking that shows real conversions and a testing system built for TikTok’s speed, so you reach new audiences profitably.

  • Native creative strategy: hooks, scripts and formats made for the For You page.
  • Conversion tracking that works: TikTok Pixel and Events API, so the algorithm learns from purchases, not views.
  • Fast testing, steady scaling: find winning hooks quickly and scale them before fatigue sets in.
Get a free audit View real results
Running ads since 2018 €1M+ ad spend managed Europe, the UK & USA
What I do

Built for the For You page.

TikTok Pixel & Events API

Purchase and lead events tracked server-side, so the algorithm learns from real conversions.

Native creative strategy

Hooks, scripts and formats that match how people actually use TikTok, not repurposed TV ads.

Spark Ads & creators

Boosting organic and creator content that already performs, with authentic social proof.

Rapid testing

Short testing cycles to find winning hooks fast, before fatigue sets in.

Catalog & shopping ads

Product catalog campaigns for eCommerce, with retargeting across TikTok.

Cross-channel fit

TikTok as the discovery layer, with Meta and Google converting the demand it creates.

What holds you back

Sound familiar? Here’s what changes.

TikTok rewards speed and authenticity, and punishes ads that look like ads. These are the problems I see most often.

01

You tried TikTok, spent money and got views but no sales.

Server-side tracking and conversion-focused campaigns shift the goal from views to purchases.

02

You don’t know what kind of content works on TikTok.

A clear creative framework with hooks, scripts and examples your team or creators can shoot.

03

Your videos burn out after a few days.

A rapid testing cycle and a steady pipeline of new hooks keep fresh winners ready before fatigue hits.

04

Your Meta costs keep rising and you need a new audience.

TikTok opens a new, often cheaper audience that feeds the rest of your funnel.

Not sure if TikTok fits your business? The free audit gives you an honest answer.

Get a free audit
Profitable TikTok Ads

My 5-step framework for profitable growth.

No viral lottery. Every account goes through the same proven framework, adapted to your product, audience and margins.

01

Analyse

An audit of your account, tracking, creatives and audience fit, including an honest check whether TikTok suits your product.

02

Strategy

Creative angles, offers and campaign goals planned around your margins, with TikTok as part of your full funnel.

03

Build

TikTok Pixel and Events API, a clean campaign structure and a first batch of native creatives, Spark Ads and creator content.

04

Optimise & scale

Short testing cycles, budget shifts to winning hooks and gradual scaling across audiences and markets.

05

Report

Plain-language reports on revenue, CPA and ROAS. Full transparency, and you always keep control of your ad account and budget.

The result: TikTok Ads that are plannable, measurable and profitable, not just views.

Get a free audit
How we start

Your TikTok Ads success story starts here.

It all starts with the free audit: a PDF report with findings, recommendations and 3 quick wins. If we decide to work together, this is what happens next.

1Week 1

Kick-off & analysis

  • A call to define your goals, margins and starting point
  • Review of your existing ad data and content
  • Competitor and trend research in your niche
2Week 2

Strategy

  • A tailored strategy and creative framework
  • Hooks, scripts and formats to test first
  • Campaign objectives and budget allocation
3Weeks 2–4

Setup & tracking

  • TikTok Ads Manager, Pixel and Events API set up
  • Campaign structure, including catalog ads for eCommerce
  • First creatives: UGC, creator content and Spark Ads
4Ongoing

Optimise & scale

  • Continuous monitoring with AI-assisted insights
  • New hooks and videos tested every week
  • Budget scaling based on real conversions
Proof, not promises

See real TikTok Ads results from real accounts.

View real results
Packages

Clear scope. No long lock-ins.

Month-to-month after the first 90 days. Ad spend is paid directly to the platforms.

Monthly management

Channel Management

One paid channel, fully managed.

Most chosen
449 € / month
Google or Meta Ads
Conversion tracking setup
Weekly optimisation
Monthly performance report
Get started

Full-Funnel Growth

Paid, SEO and email working as one system.

from 999 € / month
Google + Meta (+ TikTok)
SEO & email flows
Landing page CRO
Bi-weekly strategy call
Get a quote
One-off

Ads Audit

Free one-off

Read-only review of your ad account & website. You get a PDF report with findings, what to fix and how, plus 3 quick wins.

Request audit

Want to go through it live? Book a 1:1 consulting session (249 €).

1:1 Consulting

249 € / 90 min

For businesses that run their own ads: account review beforehand, a 90-min strategy session and a written action plan. See details

Book a session

1:1 Mentoring

99 € / 30 min

Live, hands-on teaching for people starting out: learn to build and run your own ads, in your own account. See details

Book a session
FAQ

TikTok Ads, answered.

Do I need to be on camera?

No. We can work with UGC creators, product demos or your team. What matters is that it feels native to TikTok.

Does TikTok work for B2B or high-ticket products?

It works best for visual, impulse-friendly and lifestyle products. In the audit I’ll tell you honestly if TikTok is the right channel for you.

How many videos do we need?

Plan for 3–5 new videos per week in the testing phase. TikTok creative fatigues faster than on other platforms.

How much budget do I need for TikTok Ads?

Enough to give each test a fair chance, usually at least a few conversions per week per campaign. In the free audit I recommend a starting budget based on your product and margins.

Do I keep ownership of my TikTok ad account?

Yes. Campaigns run in your own TikTok Ads Manager and ad spend is paid directly to TikTok. You keep all data and creatives if we ever stop working together.

Other services
Facebook Ads Google Ads Email Marketing SEO, AEO & GEO 1:1 Mentoring

Ready to grow with TikTok Ads? Let’s talk.

Send me your website, the problem you’re facing and what you want to achieve. I’ll come back with an honest, free audit.