Stop guessing where your marketing money should go.
A simple decision system that tells a small-business owner exactly where to put the first €300, €500 or €1,000 a month, and what to ignore for now.
Does this sound familiar?
The problem isn't that you don't know enough about marketing. It's that nobody gave you an order of operations. So every channel looks equally urgent, and your budget gets spread thin across all of them.
The Budget Ladder
Four rungs, climbed in order. You only move up when the rung below is working. That one rule decides where every euro goes.
Everything you get today
Plain language. No jargon without an explanation. Built to be used with your own numbers open next to it.
Hi, I'm Madalina. I've been inside the accounts since 2018.
Most small businesses I talk to don't need more tactics. They need someone to tell them what order to do things in. This is the same sequence I walk clients through in paid consultations, written down so you can apply it on your own.
What buyers say
★★★★★ [Rating · number of reviews][Placeholder — replace with a real buyer review after launch.]
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[Firstname · business type · city]Less than one wasted day of ad spend.
One misplaced month of ads costs most small businesses more than this guide. The plan pays for itself the first time it stops you from spending on the wrong channel.
Questions, answered
Yes. It's written for business owners, not marketers. Every term is explained the first time it appears.